If you own an online business or you operate a website to support your offline trade, you NEED this tool.
Google’s Search Console is without a doubt my favourite SEO tool to use when analysing a website’s search performance. Why? Because it reflects actual stats of what is happening in Google search in relation to my website. It’s an invaluable data source that is available to anyone who owns or has admin control of a website. The data is shared by Google, and costs nothing to connect to. Having lots going on in Google search doesn’t guarantee that it’s any good. It doesn’t mean you are getting good web traffic referrals and it doesn’t mean your website is converting visits into business. The Google Search Console data is just the start of the story, but it is a significant one. What I want to share with you on this page is the many features currently in Search Console, and hope you can read or interpret the data those features provide….
Google Search Console is the re-branded Google Webmaster Tools. Some very cool changes were made lately to how it displays search analytics.
Read more about this here: https://crankedseo.com/google-search-console/