REBUILDING YOUR WEBSITE

There are many reasons why you might want to rebuild your website, but I presume that the main purpose of your rebuild is to help generate business leads more effectively. Pretty much every rebuild I’ve seen has been for the right reasons – and trust me, there are plenty of great reasons, but the business owner really should do due diligence and seek out good advice before going ahead, and also look carefully at investing in SEO services during the rebuild process.

Prepare to invest in SEO when rebuilding your website, and partner with a company that understands both.

If you have an existing website and want to have it rebuilt with new design features, new products or services, refreshed content or better capability for organic rank into the future, then you should get professional advice from someone experienced in preserving Google rank through the transition. The following information will give you an overview of some of the issues that can arise. I have developed a step by step ‘best practice’ process for transitioning websites, but regrettably the list of recommended SEO tasks actually undertaken for such a transition is usually limited by the client’s budget. I recommend that you set aside some funds when building a new website to ensure all SEO features are either preserved or improved upon, thereby putting you in the best possible position to move forward. Typically, most website developers do not consider any rank or SEO factors when building a website for their client. It’s normally not included in a website design project. SEO is a specialised field on its own, and it’s unusual to find a web developer who understands both to a sufficient degree to give you the right advice.

Read the full article: https://crankedseo.com/rebuilding-your-website/ where I provide an overview of the key elements you should consider.