THE YIN & YANG OF SEO

A few comparisons that reflect feedback from clients and prospects, plus all that crazy SEO spam we all get in our email every day saying how badly our website is doing in Google search

Good SEO:

Is the SEO that probably didn’t come cheap, but was delivered by people who took the time to explain what they were doing

Is the SEO that involved making visible changes on your website in the content, structure and/or design

Is the SEO that required you, as the expert in your field, to write some notes or base content for your SEO guy/gal to work off

Read the whole list on https://crankedseo.com